Compare Email Tools

Head-to-head · 223 (A–B–tie)

Constant Contact vs Mailchimp

Constant Contact and Mailchimp overlap as email platforms but diverge on price, automation, and store data. At 5,000 contacts this example snapshot has Constant Contact at $45/mo. Mailchimp scores higher on automation depth (6/10). On the scored dimensions below, Constant Contact leads 2, Mailchimp leads 2, with 3 ties. This is a dataset tally, not an award.

Dimension winners

  • Price at 5k contactsConstant Contact: $45/moMailchimp: $80/moConstant Contact
  • Price at 10k contactsConstant Contact: $80/moMailchimp: $150/moConstant Contact
  • Automation depth (1–10)Constant Contact: 3Mailchimp: 6Mailchimp
  • SMSConstant Contact: YesMailchimp: YesTie
  • CRMConstant Contact: NoMailchimp: NoTie
  • Ecommerce-nativeConstant Contact: NoMailchimp: NoTie
  • G2 scoreConstant Contact: 4.1Mailchimp: 4.3Mailchimp

Split decision on the scored rows. Prefer Constant Contact if small business is the priority; prefer Mailchimp if beginners matters more.

Full field dump for Constant Contact and Mailchimp from the JSON dataset.
ToolFree planPrice @ 1kPrice @ 5kPrice @ 10kAutomationSMSCRMEcommerceLanding pagesG2Trial
Constant ContactNo free plan$12/mo$45/mo$80/mo3/10YesNoNoYes4.1 (5,200)60-day trial
MailchimpFree up to 500 contacts$20/mo$80/mo$150/mo6/10YesNoNoYes4.3 (11,000)No listed trial
Choose Constant Contact if
  • Choose Constant Contact over Mailchimp when small business is the job to be done.
  • Choose Constant Contact over Mailchimp when beginners is the job to be done.
  • Choose Constant Contact over Mailchimp when newsletters is the job to be done.
  • Choose Constant Contact over Mailchimp when local business is the job to be done.
  • No free plan. 60-day trial.
Skip Constant Contact if
  • Do not pick Constant Contact vs Mailchimp if you specifically need complex automation.
  • Do not pick Constant Contact vs Mailchimp if you specifically need ecommerce native flows.
  • Do not pick Constant Contact vs Mailchimp if you specifically need CRM.
Choose Mailchimp if
  • Choose Mailchimp over Constant Contact when beginners is the job to be done.
  • Choose Mailchimp over Constant Contact when small business is the job to be done.
  • Choose Mailchimp over Constant Contact when newsletters is the job to be done.
  • Choose Mailchimp over Constant Contact when landing pages is the job to be done.
  • Free up to 500 contacts. No listed trial.
Skip Mailchimp if
  • Do not pick Mailchimp vs Constant Contact if you specifically need deep automation.
  • Do not pick Mailchimp vs Constant Contact if you specifically need native Shopify data.
  • Do not pick Mailchimp vs Constant Contact if you specifically need CRM heavy teams.
Dated pricing snapshot

Figures below are monthly USD list-size prices from data/esp-tools.json, last marked verified . They are example placeholders until you swap in live quotes. Always confirm on the vendor pricing page.

  • Constant Contact1k $12/mo · 5k $45/mo · 10k $80/moModel: contact-tier · row date September 1, 2026
  • Mailchimp1k $20/mo · 5k $80/mo · 10k $150/moModel: contact-tier · row date September 1, 2026

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